With careful design that places a special emphasis on the fluting that decorates the exterior, the ‘Pleated’ series created by Canadian studio MSDS keeps it simple. It simply uses the pleats to create a greater feeling of lightness in an intrinsically heavy material. The function was very clear from the first sketches. The aim was to find an aesthetic concept that would give a lightweight feel just looking at it.

We decided on a fluted surface that breaks up the light falling on it. This creates a visually complex surface that’s at the same time pretty classic feeling

We decided on a fluted surface that breaks up the light falling on it. This creates a visually complex surface that’s at the same time pretty classic feeling.

www.msds-studio.ca

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